Deposit Price Offer Execution

Deposit customers continue to seek value from their financial institutions, and today’s customer lifecycle has many pricing touchpoints. This customer journey may begin with an offer of an attractive rate, but a “one-size-fits-all” pricing approach is not ideal or customer-centric. Instead, you can deploy a granular pricing strategy that defines rates through various dimensions, such as customer segment or geography, and harvest more margin compared to a single promotional rate across the enterprise.

Customers presented with variable promotional durations and balance requirements can also lead to an improved customer experience. Valued customers can deepen loyalty with your bank through relationship-based pricing strategies that provide attractive multi-product bundles. Precision price execution allows you to deliver a customer-centric strategy through a precise, analytically driven, best-in-class price execution platform.

Pricing managers require a centralized dashboard to manage current and upcoming rates. Precision price execution allows you to set rates or fees for deposit products with no IT involvement. The solution empowers business users to define pricing at all levels of granularity for standard or promotional pricing campaigns. Every change is traced — from creation to approval — with built-in governance capabilities.

Precision price execution gives pricing and product management professionals the flexibility to define more customer-centric promotions for deposit products. Through an intuitive UI, users can define promotion conditions, such as minimum balance, offer duration or ownership of related products. Your business users can easily add eligibility criteria tied to additional product ownership, accelerating time-to-market, and delivering personalized and appealing campaigns.

With precision price execution, you can test pricing strategies to pull ahead of competition. Validate pricing with customers, and then deliver price offers with no manual workarounds.